3 Little Secrets – The Keys To Low Budget Marketing
Even in a downturn, if you don’t get in front of people and explain your unique value proposition then your chances of selling will be restricted to current customers or accidental passersby. Marketing is what sets you up for selling. However, there are three important things you should appreciate before you start. 1. Your target […]
Find Your Niche and Market To It
There are many definitions of a ‘niche’ market but essentially they’re a subset, a smaller segment, of your existing target market. This is very important because it means they may already be aware of you and are already prospects for your company’s offerings. Members of your targeted niche will share a similar set of characteristics. […]
Profit From A Niche Market
Operating in a niche can be very cost effective as well as enabling your business to become a leading player in its field. A niche market lets you target your sales messages with greater precision; the more specifically you define your niche the easier it is to cater to the shared interests and needs of […]